The Sandler Rules
(David Mattson)

49 Timeless Principles and How to Apply Them

What if you found the secrets used by the world's most successful sales people? David H. Sandler did, when he studied the most productive sales stars in virtually every industry and compared their behaviors, thoughts and feelings to those who struggled in exactly the same companies. Mr. Sandler was more than a great sales representative himself - he was a genius when it came to psychology - and a great communicator. In this long awaited book filled with Mr. Sandler's wisdom and humor, author and Sandler Training CEO David Mattson illuminates the original rules, with fresh new examples and techniques you can use immediately.

Until now, The Sandler Rules were available exclusively to Sandler Training clients in seminars, private training sessions and reinforcement coaching. Now, they're yours!