Why Do I Need A Coach?
-Jay Conrad Levinson
“Every world champion has had a coach. Here’s why the coaching industry growing so fast. I make a presentation and watch as the audience takes careful notes, nods in agreement with what I say, then rises to its feet with applause. But deep in my heart, I know that only 5 percent of the people in the audience will actually take action based upon what they have learned.
These are bright people, motivated people, but the vast majority of them are just too busy or too overwhelmed by day-to-day business matters to implement the changes they know they must make.
They have everything it takes to succeed except for one thing – follow-up.
It’s that lack of follow-up that has led to the explosive growth of the coaching industry.
Imagine closing the door to your office for 30 minutes and having your own private success coach right there. Or perhaps the perfect time is on your cellular phone during that tedious commute to and from work.
In fact you can call from any state in the country.
Your guerrilla marketing coach will help you create better, more effective goals and then support you to reach those goals in a timely manner. He will encourage and help you to stay on track by helping you understand roadblocks to change and creating a solid support structure for you to stay motivated and proactive.
He will help you maintain a sharp focus, by focusing upon your goals and helping you overcome your problems. He will provide you with research-based tools including strategic exercises based on years of work with thousands of clients. His goals are the results you want. And he’ll help you achieve them with one-on-one coaching.
Success at marketing means you’re part of a process and not merely engaging in an event. Have you ever attended an excellent training program, perhaps a full day or weekend seminar? The speaker is great, the information is valuable and you take eight pads full notes. You come back to your business and you're lucky if you implement even one idea. Why?
Consider this analogy from the world of sports. Let's say you decide you want to become a tennis player. You take a tennis lesson. No matter how great that tennis lesson is, you do not become an overnight tennis champion. It takes a process to create a tennis champion, and it takes a process to create a profitable company.
Coaching is a process training experience designed to have a dramatic impact on your business.
The entire design of a coaching program is to get you to take action and then to stay with you to assure the proper follow-up. If a coach is nothing else, he’s a master of implementation, and they will impart that mastery to you.”